Direct Marketing Design
Market straight into your client’s inbox
Direct mail is a powerful, often underestimated, tool. It is hard to ignore a personalised piece of communication, providing you with relevant information, or an insight. It also offers significant space to say whatever it is your brand wants to say.
Like most things nowadays, Direct Mail can be even more powerful when integrated with online activity. Compelling design, great copy and interactive format are used very effectively to grab and hold onto a reader’s attention.
Combine Print & Digital to market your Product
Modern direct marketing is so much more than a letter in your door. It is imaginative, attention grabbing, and can live on any number of platforms.
From our years of experience, we know that print, as a rule, is more effective when accompanied by a digital content or a promotional product. We offer this in a number of ways:
- Use a promotional code that can be redeemed online. This makes it trackable, so you can see how your audience reacts to your campaign.
- Attach a QR Code to give your customers an easy way of obtaining information. These can link to a specific web page or microsite where people can find out more about what they have just read, or purchase a product, or make a donation.
- Include a branded promotional product that represents your business. This can be anything from a cake to a pen, something that your audience will appreciate and that is relevant to your message. While the product itself may not be digital, it can be branded through digital printing.
Designed for results
Direct mail provides an excellent opportunity to show creativity while also ensuring you get into the hands of the right people, whoever they may be. Our team of graphic designers deliver the skill, knowledge and experience to ensure you innovative, hard-working Direct Mail campaigns.
Personalisation is a key part of any Direct Mail campaign, and something we take very seriously. Talk to our team about your personalisation needs and we can even make some suggestions as to how you can be most effective.
Talk to our team today to see how Direct Mail can help your business.