Advertising

7 Reasons To Contact Your Customers – Nurture Customer Relationships

Sensible Tips That Nurture Customer Relationships Scan this blog for common sense reasons for contacting customers in person, and ways to use inside sales teams to develop more business.  Pick up easy-to-use scripts and methods for learning more about your customers. We also include a seasonal calendar for getting in touch. It doesn’t have to be a call, especially if

Read more

How To Build A Business Brand To Believe In

How to do it in 9 Steps There’s a lot of noise these days about brand-building. Why? It’s the quickest way to that economic holy grail that every business should want – that of possessing an unbeatable monopoly. It can seem like an subjective idea based on perception or, the most precious long-term asset a business can have. So what

Read more

The 7 Rules of Print Advertising

Rule 1: Print Adverts Should MAKE Money Not Cost Money. This is THE most important rule of advertising for new, small & medium sized businesses, but it’s the rule that almost everyone gets wrong. So what does this rule mean? Advertising should always be seen as an investment – not a cost. Yet so many businesses advertise over a period

Read more

Have You Heard About QR Codes?

Innovation is amazing! Just when you thought allowing people to find your business and contact you couldn’t get any easier, along comes a new innovation that makes it easier again. Take QR Codes for example: They were invented in 1994 by a Japanese company (Denso-Wave) and like so many technologies now used for marketing businesses, QR Codes were originally used

Read more

Leaflets That Work Harder for You

The “Do’s & Don’ts“ of Leaflet Design. DO Treat Your Leaflets Like Adverts Remember that a leaflet is an advert and typically you will have the same fraction of a second to attract the reader of your leaflet as you do with a reader of your ad, so make that fraction of a second count by using an engaging and magnetic

Read more