What is SEO and How Can It Help Your Business?

What Is SEO? Why Is SEO Important? How Can You Use SEO For Your Business?   SEO stands for Search Engine Optimisation. It’s a big phrase, with an even bigger meaning. It’s safe to say these days that everyone’s prime source of information is the Internet.  And when searching online, most people use Google – the most popular search engine. And

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Search Engine Optimisation Explained

Websites fall into two categories: Those that can be found and those that can’t. If your business needs a website that can be found by potential customers then you need something called SEO (Search Engine Optimisation). But what does this mean and why is it so important? Finally, what does it typically cost to have your website optimised? These are

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4 Smart Ways to Drive Traffic to Your Website

Congratulations – you have a website! All your hard work – meetings with designers, developers, and coders – has paid off, and now you have a brand-spanking-new online presence. But now the effort really starts. In order for your website to work for you, you need to give it constant attention. You wouldn’t build an office or a shop, and not maintain it

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Manage Your Online Reputation

WHO ARE YOU ON THE INTERNET? It’s a strange reality in business that you rarely – if ever – receive feedback from customers in terms of how they really feel about having worked with you or hired you to carry out a project. In most cases, customers who are happy with the services will tell you in person at the

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Google Hummingbird – Google Vs SEO

The moment search engines came into existence, companies realised the importance of being on page 1 (and as high up as possible) of the results pages of Google. This created an industry of people who employed both ethical and unethical techniques for getting websites ranked. Ever since, Google has been working hard to close loop-holes in its algorithm that allowed

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