Advertising

Have You Heard About QR Codes?

Innovation is amazing! Just when you thought allowing people to find your business and contact you couldn’t get any easier, along comes a new innovation that makes it easier again. Take QR Codes for example: They were invented in 1994 by a Japanese company (Denso-Wave) and like so many technologies now used for marketing businesses, QR Codes were originally used

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Basic Guide to Google Adwords

Adwords Basics Over the last few years the major internet search engines have evolved beyond basic search engines to provide incredibly sophisticated advertising services. These services are known as Search Engine Marketing (SEM) and they allow any business of any size to promote its products or services to the world. The leader in the search engine market is Google, with

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4 Smart Ways to Drive Traffic to Your Website

Congratulations – you have a website! All your hard work – meetings with designers, developers, and coders – has paid off, and now you have a brand-spanking-new online presence. But now the effort really starts. In order for your website to work for you, you need to give it constant attention. You wouldn’t build an office or a shop, and not maintain it

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Leaflets That Work Harder for You

The “Do’s & Don’ts“ of Leaflet Design. DO Treat Your Leaflets Like Adverts Remember that a leaflet is an advert and typically you will have the same fraction of a second to attract the reader of your leaflet as you do with a reader of your ad, so make that fraction of a second count by using an engaging and magnetic

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